Thestockshop buying team have started to buy for Autumn/winter 2010. We have been visiting trade shows to give us inspiration for next seasons range and to ensure that we are not missing any new products.
We visited Pure at the beginning of February, which is a trade fashion show that we go to twice a year. Our favourite part is the catwalk show as it gives us ideas on colours, shapes and trends for the upcoming buying meetings.
The catwalk had a casual feel that we will definitely be translating into our autumn range. We loved the kingfisher blue and will be adding it to our knitwear colour palette. We will keep you updated with sneak previews as samples start to come through!
Apart from using the show for ideas we also buy accessories and we have bought the best handbags yet! It’s a new range for us called Juno and exclusive to the website. Here’s a sneak preview of our favourite one… They will be available from April and we will let everyone know when they arrive!
The jewellery selection never fails to amaze us, and we have added lots of new styles to the range to see us through the summer season, one of the best styles is available now…
Moda was next on the list, which we ventured out in the snow to visit! This is a show that we only go to every couple of years as it is just for stock, not for direction and unfortunately we were unable to find anything new or exciting to add to the range. The only highlight was seeing Trinny and Susannah looking glam advertising their new shapewear brand. They did look very skinny so perhaps we should add their new shapewear to our range! Watch this space!

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